The future finally arrived – at least for the much talked about Nike sneakers Marty McFly in the cult movie ‘Back to the Future Part II‘ had on his feet.
Since that movie has been released countless innovators and hackers attempted to bring these shoes back from the future.
According to a viral video showing lines after lines of illuminated, Nike Swoosh carrying MAG sneakers in what seems like a testing room at a factory, Nike themselves worked on the future of footwear, bringing the MAG sneakers back from the future and into footwear stores nearby.
Nike, presumably working on a top secret, wearable technology shoe project for some time would redefine the future of footwear if the MAG shoe hits the pavements of cities around the globe.
There is much speculation at this point about the authenticity of the video and no other information pointing towards the availability of a MAG shoe but hey – todays technology world is partly defined by speculation and rumors.
If Nike, a top brand in the sneaker business, indeed launches the MAG Fly sneaker it would be the greatest shoe wear (r)evolution in recent history. Launching the MAG shoe for the consumer market would place Nike on the top of footwear innovation and give a big boost towards a wearable technology enriched fashion future.